NEW Fujifilm X-Pro2, X-E2s, X-70 & more

Fujifilm - New Product Announcements in summary

Fujifilm announced to the world six new products releases on Friday 15 January in Tokyo Japan. Here is a quick overview of the newly announced products that will be hitting stores in the coming weeks and months.

Fujifilm X-Pro2 – New flagship model taking photography to the next level

One of the most significant announcements was the launch of the flagship X-Pro2 premium interchangeable lens camera due in February 2016. The X-Pro2 boasts an improved design and follows in the steps of its multi-award winning predecessor the Fujifilm X-Pro1.

Key Features:

• World’s first advanced hybrid Multiview finder
• Newly developed 24.3MP X-trans CMOS II sensor
• New high performance X Processor Pro image processing engine
• New focal plane shutter with a top speed of 1/8000 second
• Flash sync up to 1/250 second
• Robust weather resistant body
• 3.2-inch high resolution LCD screen
• Dual SD Card Slot
• Built-in Wi-Fi Connectivity

More Product Info:

For more information on all the features and specs of the NEW X-Pro2 can be found HERE.

Give me more:

Check out the NEW X-Pro2 in action >

Video 1

Video 2

Availability:

The NEW X-Pro2 is expected to arrive in-store during the second half of February.

Pre-order:

We are now accepting pre-orders for the X-Pro2. Click HERE

Fujifilm XE-2s – Rangefinder-style design

The X-E2s is a compact, durable and lightweight mirrorless camera that inherits its functionality and rangefinder-style design from the original and current X-E2.

Key Features:

• APS-C X-Trans CMOS II Sensor
• Built in phase detection AF
• EXR Processor II Image Processor
• 2.36 million-dot OLED Viewfinder
• Built in WiFi for Instant Photo Sharing
• 3.0-inch 1,040K-dot LCD

More Product Info:

Find out a little bit more on the new X-E2s on our website HERE.

Availability:

The NEW X-E2s should be available in-store from March 2016. 

Pre-order:

Please feel free to register your interest in this new product.

Fujinon XF100-400mm Lens – The latest addition to the XF lens line up

Fujifilm announced the release of the new Fujinon XF100-400mm f4.5-5.6 R LM OIS WR Lens.

A welcome addition to the X Series range of lenses the new XF100-400mm super telephoto zoom lens covers a 35mm focal length equivalent of 152-609mm.

Key Features:

• Super telephoto lens
• High performance optical construction
• 21 elements in 14 groups
• Optical Image Stabiliser
• Water and Dust resistant
• Operate in low temperatures up to -10 degrees
• Twin linear autofocus motors
• Compatible with the XF1.4X TC WR tele converter

More Product Info:

For more information on all the features and specs of the NEW Fujinon XF100-400mm lens can be found HERE.

Availability:

The Fujinon XF100-400 is expected in-store from February 2016.

Pre-order:

Please feel free to register your interest in this new product.

Shoe Mount Flash EF-X500 – External flash to extend your photography

As a new product release it may pale into significance when compared to the release of the X-Pro2 but for many this flash is significant and highly anticipated by owners of the X-T1 and future owners of the X-Pro2.
We will share official images of the new external flash once they become available. 

Key Features:

• High speed synchronisation
• Multiple flash TTL auto functions
• Weather and dust resistant
• Compatible with Fujifilm X-T1 and X-Pro2

Availability:

The new Shoe Mount Flash EF-X500 is expected to be available in-store from May 2016.

Pre-order:

Pre-order on this flash will be available in the coming weeks.

Fujifilm X70 – The smallest and lightest X-Series model with an APS-C size sensor

Fujifilm announced their smallest and lightest fixed lens X-Series model with an APS-C size sensor.

Key Features:

• The Ultimate APS-C sized sensor compact X
• New 18.5mm wide angle lens
• X-Trans™* CMOS II & EXR Processor II
• Manual Dial Operation
• Auto Mode Selector Lever
• Fastest AF 0.1 sec
• New Tilting LCD & Touchscreen Monitor
• New Digital Tele-Converter

More Product Info:

For more information on the X-70 click through to HERE.

Availability:

The New Fujifilm X-70 is expected in-store for February 2016.

Pre-order:

Please feel free to register your interest in this new product.

Fujifilm XP90 – The latest rugged lightweight compact from Fujifilm

Fujifilm have announced the latest model to be added to their rugged compact range.

Key Features:

• Waterproof to 15 metres
• Shock-proof to 1.75 metres
• Freeze-proof to -10 degrees
• Dustproof
• Double locking mechanism for battery and memory card compartment
• 16.4 megapixel BSI CMOS sensor
• 10 frames per second
• 5 x optical zoom with a 28mm wide angle
• Optical Image Stabilisation
• 11 Advanced Art Filters
• High Dynamic Range Capture
• Full HD movie capture

Availability:

The Fujifilm XP90 is expected in-store from March 2016.

Pre-order:

Pre-order on the new Fujifilm XP90 is not available at the moment.

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Firmware Update for Fuji X-Pro1 and Fujinon XF Lenses

Never fear, the latest Fuji X-Pro1 firmware is here!

This is actually a significant development for X-Pro1 users and it would give you a rather huge upgrade in overall camera performance should you download it.

Now, a complaint of the initial Fuji X-Pro1 firmware was the apparent slowness of the system especially with start-up time and more importantly the autofocus. This firmware update once installed on the X-Pro1 and Fujinon XF lenses corrects this and much more, as explained in Fujifilm’s Press Release:

Sample Image from the X-Pro1

Improved Auto Focus¹ Speed

Auto Focus mode will offer faster focussing in challenging lighting conditions where light is low or bright. Focus distance has also been improved, allowing you to capture a great shot closer to the subject without switching to Macro mode.

Improved Manual Focus Performance

When turning the focus ring, the speed of the image coming into focus has been greatly improved. It is also much easier to focus when adjusting the focus ring using the electronic viewfinder or the LCD panel on the back of the camera, always displaying the image closer to full aperture with minimum depth of field.

Additional 3x Magnification for Checking Focus

An extra 3x magnification is now available with the new firmware, adding to the existing 10x magnification focus check on the X-Pro1. It is now also possible to find the optimum focus point when viewing the entire screen.

Improved Writing / Processing Speed

The new firmware provides improved writing speed to a memory card. At maximum speed the X-Pro1 can now write to a memory card twice as fast².

Improved Playback Speed

Image playback now takes less than one second after pressing the image playback button.

Additional Feature

The ISO setting now includes Auto (6400).

This is sure to make your shooting experience just that little bit smoother and more satisfying, while giving you the focusing speed and low light capability that camera deserves.

Users: For best results, update the firmware on both the camera and the Fujinon XF lenses at the same time.
Head on over to Fuji's support page for further information and the download.

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